CaddisArt Moves All Web Clients to WordPress
A website platform, or CMS (Content Management System), is the underlying technology that runs your website. In the days of yore, websites had little technology that had driven them. Today, there are many platforms to choose from. The platforms discussed here are designed to make your life easier by providing a login with a back end where you can easily add content that will instantly appear on your website. [...]
Netflix Review: The Principals of Pleasure
Let me preface this writing by telling you that I am an aspiring filmmaker, taking every chance I can to watch each and every documentary that I can without regard to it's content or opinion. Yesterday, I scrolled through all the documentary features and docuseries that I could find, I stumbled across "The Principals of Pleasure," a three part series on Netflix from 2021 directed by Niharika Desai. This series, [...]
Hot Seat Humor to Relax the Talent
Humor Can Help Relax Even the Most Nervous Interviewees. Robert Blanda being goofy Admittedly, we've done a lot of video shoots. However, some go smoother than others. Some we're overprepared for with unexpected results. You never know what you're going to get once you get there. On December 2nd, 2021 we faced a challenge with two very nervous interviewees for a project with Networks for Training and [...]
Audio is More Important than Video
It's not all just about the visuals It's True: Audio is More Important than Video Quality in your Production. Written by Robert Blanda, President & Creative Director, CaddisArt, Inc. As a technical video producer & director, I've admittedly made some pretty serious mistakes in my career. A few of them were so devastating that we had to re-shoot or completely lose the project. I hope that my [...]
National Training Video Series
Long-time valued client, HazTek Inc., presented the challenge to CaddisArt to direct, film and edit over 30 episodes of training videos for their large customer base and their employees alike. HazTek Inc. is a leading provider of comprehensive safety management services designed to protect workers by enhancing workplace safety. We partner with companies to create a culture of safety that reduces costs related to accidents and improves employee performance, productivity, [...]
Our Longest Timelapse Video Yet
Bogy Construction presented an interesting challenge for CaddisArt, Inc. The idea was to create a time lapse video of an extended period of over 283 (as of July 23rd, 2021) days during the construction of a home in Princeton, NJ. The setup needed to be outdoors and would have to be completely waterproof during the entire duration of the video. Since most of the construction will be during the warm days [...]
How to Prepare for a Video Shoot with CaddisArt
Important Information, Tips and Tricks to Know Before your Shoot with CaddisArt First, congratulations on your shoot with CaddisArt! Our team of professionals will make you feel comfortable, cater to your needs and help explain a lot of details during your shoot so you're comfortable and in-the-know. It's important to us that we capture you in the very best light and spotlight you on what you or your company can [...]
CaddisArt Welcomes Executive Assistant to the Director, Lainey Lord
Lainey Lord, a Florida native, brings years of of excellence in the way of organization, planning and management. With strong ties to upper-level executives she understands production processes from start to finish.
CaddisArt Welcomes Kym Stokes, Media Producer
CaddisArt's modest family of extremely hard workers has once again grown. We are extremely pleased to welcome Kym Stokes, a seasoned media producer from Hamilton, NJ.
Follow the Band-Aid® Brand’s Video Marketing from 1950
The clear definition of Cinematic should make you want to change your methods of video marketing as soon as possible. by Robert Blanda of CaddisArt Cinematic Marketing We've all seen movies, either at the theater or in the comfort of our home. Each and every one of us has a favorite or a list of favorites. In my case, I have a top 1o in nearly every genre of films. [...]
Testimonials & Reviews: Taking Time to Recognize the Good
We're all guilty of reading the one-star reviews first. Written by Robert Blanda of CaddisArt, Inc. Don't immediately leave a bad review. Instead, contact the company first. We're all guilty of it. Let's say you're purchasing something online. We check the one-star ratings before the 5 star ratings. Why? Because we live in a negative society that tends to only be concerned about what is bad in the [...]
5 Tips to Keeping your Data Organized and Protected
This little guide will help you in maintaining a clean and easy to use file system that is protected for many years to come. Written by Robert Blanda of CaddisArt, Inc. on 2020-08-13 Most of you already know what a hard drive is, while others often confuse it with the actual computer tower or desktop. it's actually a much smaller component inside the unit. For the unenlightened, it's basically a [...]
CaddisArt Secrets Exposed: The Remote Render Farm
Written by Robert Blanda of CaddisArt Cinematic Marketing Understanding why a Remote Render Farm is so Important to Keeping Our Projects Moving If you're not privy to the mechanics of video production, I'm about to explain our biggest asset to production speed and efficiency. First, let's preface this by explaining a little of our workflow (in it's simplest form): Meet "MOSE" Just one of our Single Remote Rendering Servers [...]
Vertical Videos are Like Wet Socks
Orient your phone horizontally for a more professional and future-proof keepsake. Phone Filming: Why Vertical Videos Make us Cringe Writen by Robert Blanda of CaddisArt Cinematic Marketing We hope this changes the way you film with your phone or tablet forever. You've seen them. You've recorded them. But why do video editors and producers cringe when we have to work with a video taken with your phone in [...]
I Loaded the Tape, Pressed Play, My Heart Sunk
We frequently enjoy antiquing and “yard sailing” during the weekend. Sometimes my better half and I ride our bicycles to local yard sales and antique stores while we’re bicycle touring. On rare occasions, I’ll find reel-to-reel tape or out-of-print reel to reel tape that screams “buy me now!” Frank Sinatra Reel to Reel Tape On the journey back to New Jersey, all I could think about was loading up [...]
CaddisArt Introduces “Remote Webinar Broadcast Director”
CaddisArt's Virtual Director Platform allows connections from anywhere in the world with the assistance off a remote director and producer Thursday, May 7th - Florence Township, NJ - CaddisArt Cinematic Marketing announced today that it released a new service called Remote Webinar Broadcast Director. This service provided by the team allows multiple people to connect to their studio to interview and broadcast live from anywhere in the world. The "Virtual [...]
CaddisArt Donates Computing Power to Assist COVID-19 Research
CaddisArt, Inc. Teams up with Linus Tech Tips to Lend Computing Power to COVID-19 Research and Development March 23, 2020 - Roebling, NJ - CaddisArt, a cinematic film and media company, teamed up with influencer, Linus Sebastian of Linus Tech Tips to lend idle CPU and GPU power to research and development teams working on the COVID-19 emergency infrastructure. What This Means: While CaddisArt owns and maintains 4 video production [...]
CaddisArt, Inc. Expands Project Coordination and Client Base
Roebling, NJ - January 24, 2020 -- CaddisArt Digital Media Production Studios, with locations in Burlington and Camden Counties, has expanded operations to include a returning employee, a new process and a host of new clients. The company is welcoming back a former employee of CaddisArt, Inc., Laurie Steidle, to fill the role of Tracey Stuart, their former Production Coordinator. Veteran clients may already know Laurie, and have had great [...]
Using Photoshop as a Pre-planning Tool: Greenleaf Fairfield
Download the free Photoshop Template to change your own colors and textures for your Greenleaf Fairfield Dollhouse at CaddisArt.com/fairfield You can easily use Photoshop as a planning tool prior to choosing colors or textures on objects, models or real estate purposes. Download Photoshop File: (FREE) Model type: Greenleaf Fairfield 1:24 Scale Dollhouse Miniature File Type: ZIPPED PSD (Adobe Photoshop CC 2019) File Size: 171 MB Record/Create Date: 2020-01-20 [...]
Learning Something New Every Day
Learning something new every day increases your abilities to perform a wider spectrum of services for your clients. Framing example of a 1:12 miniature home Since we wear a closet full of hats to perform new and interesting services for our clients, it's absolutely necessary to keep on top of the newest technology and standards that separate us from the competition. We want to be sure our clients [...]
Need to Digitize your old Tapes or Vinyl?
Here are a few tips and tricks you can use to make your digital tape transfers go smoothly (and perhaps save you some money!) Whether you have 4 tapes or 400 tapes for us to digitize for you, here are a few tips and tricks to help your transfer project go smoothly. These tips will vary from project to project, but in general they can help get everything organized prior [...]
Download our One-Pager
Click here to download a copy of our one page PDF that tells you most of what you need to know about what we do. You can now download our one page sell-sheet, aka "The CaddisArt Whitepaper" here. If you have any further questions about our unlisted services, please feel free to reach our office at 856-719-0273 option 1. Although this whitepaper is a general overview of our [...]
Mending Creative Marketing Tech with Real Estate
You Don't Have to be a Tech Genius to Make Real Estate Marketing Work for your Real Estate Adventure Welcome to what we hope is a great way for you to understand the marketing efforts needed by real estate professionals and contractors that to want to spread ideas and tips to make their real estate efforts noticed. CaddisArt, Inc. is a full-service digital production facility with the means for web [...]
CaddisArt Collaborates to Mercer Auto Documentary
A 1911 Mercer Raceabout. Photo courtesy of Tim Kuser. ROEBLING, NJ - (October 24, 2019) - After several preproduction meetings about content, demographics and story-line, CaddisArt, along with a team of producers has begun the complex task of assembling a documentary about the history and magic of the Mercer Automobile. Mercer was an American automobile manufacturer from 1909 until 1925. It was notable for its high-performance cars, especially [...]
A Humorous Guide to Video Jargon and Geek Speek
What on Earth are you talking about? A humorous guide to how video editors, producers and directors talk. If you've ever spoken with a video producer, director or editor you may find a few words or phrases that will leave you asking the eternal question: What on earth did they just say? We certainly don't mean to leave you in the dark with our ideas or explanations, we simply live [...]
The Fast-Paced Marketing Support of the Chamber
CaddisArt is a Proud Sponsor of the Princeton Mercer Regional Chamber CaddisArt is a proud sponsor of the Princeton Mercer Regional Chamber Some of you already know that the world of ‘marketing mechanics’ is a fast-paced, deadline-driven challenge that wakes us up very early in the morning and keeps us working well into the evening. There are a lot of variables, making our lives busy and sometimes downright [...]
What is a Marketing Mechanic?
Marketing Mechanics: Learning what's at the heart and soul of the typical day behind the scenes Personal Preamble Most of the elders in my family have some sort of mechanical ability whether it be fixing cars, building homes, fabricating boat & cargo trailers, or architecture. Even the cooks in the back of the restaurant were considered creators of great things. In other words, there was a lot of hands-on, [...]
Summer Heat and your Precious Memories
Your photos, home movies and other valuables: It’s simply not worth the risk 6ABC News in Philadelphia shows heat indexes Written by Robert Blanda, Creative Director, CaddisArt, Inc. With the incredible heat and humidity on the East Coast, power levels coming into your home or office have been dipping into “brown-out” or “blackout” conditions. These power dips cause terrible havoc on computer equipment, especially hard disks where your [...]
The Many Uses of the Raspberry Pi
We'll admit it. We're tech-heads. Written by Robert Blanda of CaddisArt, Inc. A raw Raspberry Pi 3 B+ If we can connect it to this, then to that, just to make it do this? Yep. Guilty. When we came across the Raspberry Pi, curiosity not only killed the cat, it buried it and played a dirge. For about $40USD, you too can own one of the worlds most [...]
5 Things to do with Your Video Once It’s Complete
You’ve booked the studio, wrote your script, shot the video and now you’re holding on to the greatest tool in your pocket. But honestly, what’s next? Sometimes videos are made for an exclusive purpose such as a commercial, a portion of a documentary, a story-line for a larger project or perhaps it’s something you just want to boast on social media. And if you’re savvy, you can make that video [...]
Digital Signage: Is it Worth it?
What is digital signage? It could be as simple as a cheap computer hooked to a Wal-Mart television for under $1000. This means of entertaining your guests and waiting room visitor is a sure fire way to pass along any message you want. Can I maintain the digital signage myself? Yes! We can make it very easy for you to update your digital signage by using an app on your [...]
CaddisArt has been managing our non-profit military history organization’s social media marketing needs for the past year and has done so in the most exemplary manner. Their professional staff has met our communication and promotional requirements most admirably, and with the highest customer service attention. we highly recommend their services and expertise in this regard.
“CaddisArt did a great job helping me to get my business going in the right direction. I am not used to this sort of customer service!”
