Should I use Pinterest for my Business?
We're often confronted with the question of which social networks you belong to and those that you should spend your valuable time with. There are many schools of thought when it comes to creating these accounts. First, you don't want a dead account out there that isn't doing anything - let's say a "blank profile," but on the other hand, you don't want someone else to snatch up your identity on these outlets either.
Pinterest, founded in March 2010 took off like a bat out of hell. However the now social media giant was geared mostly to women, arts and crafts, recipes and other "homemaker" posts. Their audience was roughly 85% women, passing around posts of some really nifty idea about how to make a hat rack out of coat hangers.
There was a time that you could ask any man if he had a Pinterest account he would raise a single eyebrow and raspberry his lips.
Times have changed.
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